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How much does a small business website cost?

The price of a website depends on the job it needs to do. Our indicative range is €850–1,300 for a focused landing page and €1,550–2,850 for a business website, excluding VAT where applicable. Comparing scope is more useful than comparing page counts alone.

Start with the website’s purpose

A simple reference page for existing customers, a campaign landing page and a multi-service business website solve different problems. Before choosing a platform or design, decide who the visitor is, what they need to understand and what they should do next.

A website project may include audience research, copywriting, design, development, content migration, conversion tracking and launch support. Two quotes for “five pages” can include very different amounts of work.

Our indicative website prices

ProjectPerfectData priceBest suited to
Campaign landing page€850–1,300One offer and one clear action
Business website, around 7 pages€1,550–2,850Several services, projects and a fuller business story
E-commerce or complex integrationsIndividual quoteProduct sales, data flows and operational requirements

These are indicative prices for our services, excluding VAT where applicable. Content, functionality and integrations determine the final scope. The written proposal confirms what is included and the final amount before work begins.

Builder, freelancer or agency?

A website builder can be a sensible option for a small experiment if you have time to write content, configure the pages and learn the tools. Include subscription costs and your own time in the total.

A freelancer can be a good fit when the scope is clear and you know which supporting tasks you will handle. Clarify who writes the copy, sets up analytics and maintains the site.

A studio or agency can coordinate strategy, copy, design and implementation. Ask for named deliverables and responsibilities; a larger team does not by itself guarantee a better outcome.

Costs to confirm before you sign

  • Domain and hosting: who owns the account, what renewal costs apply and how you can move it.
  • Copy and images: who provides them, how revisions work and whether image licences are included.
  • Software and subscriptions: premium themes, plugins, forms and integrations may have recurring charges.
  • Maintenance: define updates, backups, fixes, response times and any monthly allowance for changes.
  • Measurement: agree the conversions to track and any consent-related setup.
  • Additional languages: content adaptation, page structure, language links and ongoing updates need a clear owner.

Where to focus your budget

Prioritise an understandable offer, useful content, accessible navigation, mobile performance and reliable ways to contact you. A visually impressive page is not enough if visitors cannot tell what you sell or what happens after an enquiry.

Complex animations, rarely used features and speculative pages can usually wait. Start with the customer journey you can explain and measure.

Questions that reveal an incomplete quote

  1. What is included in the copywriting and content work?
  2. How many revision rounds are included?
  3. Who owns the domain, source files and accounts?
  4. Which forms and conversion events will be tested?
  5. What support is included after launch?
  6. What happens if we change the scope?

Landing page or full website?

Choose a landing page when you need to explain one offer and test a campaign. A business website is more suitable when distinct services need their own pages or customers need more information before contacting you. A landing page can be the first stage of a larger site, if that path is planned deliberately.

Common questions

How long does a project take?

A landing page typically takes 2–3 weeks. A larger website needs a schedule based on scope and content readiness. Agree who supplies each item and when, since missing content can delay the whole project.

Does a new website include ongoing SEO?

Technical setup and page structure can provide a foundation. Ongoing content, technical improvements and visibility work should be specified separately. See our guide to SEO and GEO.

Can we use an existing website?

Often yes. A focused review may identify a few changes that matter more than a full rebuild. Start with the actual limitation and compare the cost of improving it with the cost of replacement.

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